Social Media and SEO tools to increase your site traffic

Backlinks (also “back-links”) are inbound links to a website or web page. A search engine will discover and rank your site based on how many external links to your site it finds from other pages. The PageRank of each site weights the value of the backlink.

Backlinks are hyper-links created using the HTML anchor tag. The syntax of the anchor tag permits the site doing the linking to indicate its relationship to the destination site. 

See also PageRank, and no-follow. 

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Via Tim Ferriss (4 hour work week author) on twitter.

To get a sense of how to use analytics to uncover your website’s flaws and make more money, we asked a fast-growing start-up to let three online-marketing experts review its analytics reports.

Improving Your Sense of Site – web analytics – Bonobos

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Tools of the SEO Trade – Essential subscription-based SEO tools. Great links from SearchEngineLand

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Similpedia – Finding Similar Content

This is a great tool for finding topical content related to your web site. You can use this to inspire you to write things (or of course to quote).

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